Travel, Leisure & Luxury Destinations

Luxury travel & destinations is one of our specialties. The romance of travel and holidays are all about precious time to recharge batteries, escape the routine and spend valuable time with loved ones. Alchemy specialises in creating unique authentic experiences that set your brand apart from the rest, also highlighting the attractions of the destination.


We’re expert in launching new properties, showcasing refurbishments or complete rebrands, working with travel partners and shifting trade perceptions, creating unique stay packages that create ‘chat’ factor, launching bars and restaurants, chef profiling, hosting exclusive dinners and arranging high profile collaborations with Arts organisations, festivals, designers, leading retailers and department stores, influencers and celebrities.


Alchemy's experience spans the globe from London to the Maldives and Australia, creating tactical strategies that will directly affect your bottom line.



AMAN Resorts, China Eastern Airlines, Four Seasons Sydney, Jumeirah Carlton Tower, Jumeirah Lowndes Hotel, Sofitel Sydney Wentworth, Marriott International, Sydney Harbour Marriott, The Observatory Hotel, Lilianfels Blue Mountains, LUX* Resorts & Hotels, SALT Resorts


Discover Our Market Experience

Well planned Marketing and PR strategies are powerful tools for your business. Alchemy understands that your business has its own unique priorities and takes the time to understand your client’s needs, tailoring commercial solutions that will attract new customers, strengthen the loyalty of existing customers and build your business’s reputation. We coordinate your corporate message and brand positioning for maximum engagement through targeted pitching, events, brand collaborations, stakeholder liaison, crisis management planning and corporate responsibility, delivering tangible marketing and communication goals.

Travel, Leisure & Luxury Destinations, Health, Wellness and Lifestyle Brands, Arts and Entertainment

Health, Wellness & Lifestyle

Luxe lifestyle brands are an extension of who we are and the way we like to live. It’s about capturing the thrill of an idea and really great storytelling. Our work with household consumer names speaks for itself. Whether product or online launches, strategic media relations that deliver plenty of news stories, innovative brand alignments or celebrity associations that create a splash, we’ve got your brand needs under wraps.



BetaHeart, McNair Ingenuity Research, Columbia TriStar, Levi Strauss, Nike, Bio Sculpture Gel, Natural Compatibles, ModelCo – Lashwand, Unilever – Ponds, Dove, Sunsilk, Lux, Rexona, Impulse, Vaseline, Beauty Secrets Salon, Brenda Barnard Advanced Laser & Skincare Clinic, Dr Zacharia Cosmetic Surgeon, Sheridan, Runway Bidder, Jewellery Association of Australia (JAA), Michael Hill Jeweller, Oxford Fashion, Circus Girl Fashion, Jo Malone, Swarovski Crystal

Culture, Arts & Entertainment

Luxe lifestyle brands are an extension of who we are and the way we like to live. It’s about capturing the thrill of an idea and really great storytelling. From online retail brands selling your favourite designer bags and shoes, innovative product and store launches to promoting high profile arts and entertainment brands via public concerts and creative brand alignments, Alchemy offers a wealth of experience in consumer lifestyle Marketing & PR.




The 7 Sopranos, The Addams Family Musical, Hong Kong Dance Company, Sydney International Piano Competition of Australia, Shoalhaven Entertainment Centre